Digital marketing Manager- Auraix Media

Experience: 4-5 years

Auraix Media is currently recruiting a seasoned Digital Marketing Manager to spearhead strategic growth initiatives within our vibrant agency. This critical position involves directing comprehensive marketing campaigns, elevating brand presence, and guaranteeing quantifiable outcomes for a varied client base. The individual selected for this role will play a fundamental part in steering the agency's expansion while upholding our standing as a leader in the digital sector. Formulate and implement multi-platform digital marketing plans designed to boost brand recognition and secure high-quality leads. Oversee and refine paid advertising efforts on channels including Google Ads, social networks, and display ad spaces to optimize return on investment. Utilize analytics software to evaluate campaign metrics, delivering actionable intelligence that informs and improves future marketing tactics. Partner with creative departments to craft compelling content, encompassing written copy, visual designs, and multimedia materials that adhere to brand standards. Track emerging industry trends and competitor actions to uncover fresh avenues for market growth and innovation. Supervise a team of marketing specialists, offering mentorship, performance reviews, and direction to meet departmental objectives. Liaise with outside vendors and partners to guarantee the smooth execution of integrated marketing projects. Requirements Requirements: Minimum of 4 to 5 years of practical experience in digital marketing, with a preference for agency background High level of expertise in SEO/SEM, social media marketing, email campaigns, and content strategy. Bachelor's degree in Marketing, Business, or a comparable discipline; professional certifications are strongly preferred. Superior analytical abilities to interpret data and convert insights into strategic business decisions. Strong communication, leadership, and project management skills suited for a dynamic, fast-paced environment. Creative mindset and adaptability to address changing client demands and market conditions effectively. Note: The CTC will range between 4.8 LPA to 6 LPA based on the candidate's performance.