Staff Product Marketing Manager, Construction Vertical Services Portfolio
- Location
- Mountain View, California, United States; San Francisco, California, United States; San Diego, California, United States; Atlanta, Georgia, United States
- Work mode
- On-site
- Employment type
- Full-time
About the job
Overview Intuit’s Enterprise Suite (IES) is transforming how mid-market and growing enterprise businesses manage their finances, projects, and operations — all in one connected platform. As we expand IES across industries like Construction, Manufacturing, Financial Services/Real Estate/Family Office, Tech, Non-profit, and Healthcare, we’re seeking a Staff Product Marketing Manager to define our upmarket strategy for project based verticals to drive growth through our services portfolio - payments, bill pay, capital and workforce.
This is a highly strategic, full-stack PMM role — combining market insight, product influence, packaging strategy, and storytelling leadership. You’ll partner closely with Product, Sales, Marketing, and Industry GMs to define how IES competes, differentiates, and wins — shaping the next chapter of Intuit’s mid-market expansion.
Responsibilities Partner with Vertical Lead to Define our Upmarket Services Portfolio Strategy
- Lead the product marketing strategy for Construction industry expansion through services (payments, bill pay, capital, workforce) — from market sizing and segmentation to positioning, pricing, and launch planning.
- Identify high-growth audiences with the strongest product-market fit, leveraging market, customer, and usage insights.
- Develop frameworks that guide how Intuit builds, packages, and monetizes vertical workflows across QuickBooks Advanced and IES and our services portfolio
- Partner with Finance, Analytics, and Product to model TAM, revenue potential, and attach opportunities across SKUs.
Shape Product and Packaging Decisions
- Influence the product roadmap by connecting customer needs to monetization and adoption opportunities within each industry.
- Define vertical editions, feature tiering, and pricing strategies that align with customer value and competitive dynamics.
- Collaborate with Product to ensure new capabilities are positioned for maximum adoption, revenue, and retention.
- Partner with PMMs across core departments to ensure a consistent and differentiated “vertical ERP” story.
Lead Go-to-Market Strategy and Execution
- Own the narrative for how IES delivers end-to-end industry workflows — ensuring clarity and resonance from the website to sales decks.
- Build the GTM blueprint for vertical launches, including naming, messaging, content strategy, enablement, and demand activation.
- Partner with Channel and Sales Enablement to equip sales teams with vertical-specific playbooks, proof points, and competitive positioning.
- Lead cross-functional readiness reviews to ensure alignment across product, sales, and marketing teams for each launch.
Act as a Strategic Thought Partner
- Serve as the senior voice of the market — regularly briefing leadership on trends, competitive movements, and opportunities for expansion.
• Advise cross-functional leaders on how to prioritize investments that accelerate vertical adoption and market share.
- Advise cross-functional leaders on how to prioritize investments that accelerate vertical adoption and market share.
From Intuit's careers page (Company careers page), checked 31 Oct 2026.
How to apply
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Posted 11 Sept 2026 · checked 31 Oct 2026 · Report this job